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Streetwise Complete Business PlanBob Adams 著
内容提要：
Thorough Instructions and Examples
Unlike other books, Streetwise? Complete Business Plan with Software gives you multiple choices of prewritten text for every part of your plan. You’ll spend less time searching for the right wording-and you’ll produce a better plan!
Includes a CD-ROM That Does the Hard Work for You!
Compatible with Windows 95 and Windows 98, Streetwise? Complete Business Plan has software that creates a picture-perfect business plan from information you input. You can also export finished plans to Word, Wordperfect, Lotus, and Excel. By just plugging in your numbers, you’ll be able to create budgets and turn projections into reality. You’ll be able to really control your business-and drive it to high growth and profitability.
Projecting Finances Has Never Been Easier!
Just insert your numbers into the formulas provided, enter the results on the worksheets, and add up the columns—and you’re done! It’s that easy.
Includes Complete Sample Business Plans!
As an added bonus, you get two complete sample business plans, both created using the prewritten text options and financial worksheets included in this book.
目录：
Introduction
Part I The Basics of Business Planning
CHAPTER 1 Creating Your Business Plan
Getting Started
Keep in Mind Your Audience
Strategy Is the Cor of Your Business Plan
Think Competitively Throughout Your Plan
Don't Overreach with Your Business Plan
CHAPTER 2 Getting a Bank Loan
What are the Three"C's"?
Can You Get a Business Loan?
How to Get the Bank's Money,Even When the Bank Says "No!"
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CHAPTER 3 Attracting Equity Investors
CHAPTER 4 Planning for Profits
CHAPTER 5 Questions and Answers
Part II Writing the Business Plan
CHAPTER 6 Front Matter
CHAPTER 7 Summary
CHAPTER 8 Vision
CHAPTER 9 Market Analysis
CHAPTER 10 Competitive Analysis
CHAPTER 11 Strategy
CHAPTER 12 Products/Services
CHAPTER 13 Sales and Marketing
CHAPTER 14 Operations
Part III Creating the Financials
CHAPTER 15 Preparing the Financials
Part IV Sample Plans
CHAPTER 16 Rainbow Kites,Inc
CHAPTER 17 Lawn Masters of Newton
BLANK FORMS
Profit and Loss Projection
Cash Flow Projection
Balance Sheet Projection
Index
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详细介绍
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