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数据模型与决策 管理科学基础(含CD-ROM光盘一张)(美)伯特西马斯 著
内容提要: 本书把概率统计和管理科学这两个截然不同领域的内容,整合成管理与商务中的数量方法与模型。本书强调了管理决策的实用分析方法中至关重要的基础概念,重点讲述了以下内容:不确定性的建模与评估,决策的动态特性,怎样有效地运用历史数据与有限的信息,如何模拟复杂系统,以及最优配置稀缺资源等等。 本书既提供了概念化的论述,给出院相关的实际内容。本书的教学宗旨是把概念、相关过程与可读性完美结合。 尽管履盖面广,但本书还是比其他教科书更简洁。书中相关的例子,同时用练习与单元案例来加强阐述。 目录: CHAPTER 1 DECISION ANALYSIS 1.1 A decision tree model and its analysis 1.2 summary of the general method of decision analysis 1.3 another decision the model and its analysis 1.4 the need for a systematic theory of probabilty 1.5 further issues and concluding remarks on decition analysis 1.6 case modules kendall crab and lobstr,inc buying a house the acquisition of DSOFT national realty investment corporation 1.7 exercises CHAPTER 2 FUNDANENTALS OF DISCRETE PROBABILITY 2.1 outcomes,probabilities and events 2.2 the laws of probability 2.3 working with probabilties and probabillty tables …… CHAPTER 3 CONTINUOUS PROBABILITY DISTRIBUTIONS ANO THELR APPLICATIONS CHAPTER 4 STATLSTICAL SAMPLING CHAPTER 5 SIMULATION MODELING:CONCEPTS AND PRACTICE CHAPTER 6 REGPESSION MODELS:CONCEPTS AND PRACTICE CHAPTER 7 LINEAR OPTLMIZATION CHAPTER 8 NONLINEAR OPTIMIZATION CHAPTER 9 DISCRETE OPTIMIZATION CHAPTER 10 INTEGRATION IN THE AT OF KECISION MODELING APPENDIX REFERENCES INODEX
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